Frequently Asked Questions

Process

What kind of services do you offer?

Mostly, we specialize in animation and explainer videos. Besides, we create illustrations, video presentations, promo videos, mobile app presentations, ui/ux design, etc. Our specialists are experienced in 2D and 3D animation, as well as motion graphics.

How does your production process look like?

As a rule, we ask our clients to create a script by themselves as they know their services/ products better than anyone. But if they aren’t able to do it, we help them by sending our creative brief to fill in. Once it is done our team will put all thoughts and ideas together in the final script that shares your message in the most effective and beneficial way. After that, we proceed with a storyboard and style search. We provide you with 2-3 style examples, which we think suit your video best. When the style is chosen we continue with illustrations. Before we start an animation, you’ll select a professional voice over artist depending on your preferences (male or female) and a target audience. Among a huge variety of music styles and genres, we choose a soundtrack that perfectly fits your video. Then comes the production itself. We prepare all illustrations for animation, add voice over, music and motion, synchronizing everything with the voiceover. The last and final stage is sound design. It’s so cool how the right music and sound effects transform the video and make it complete!

What is an explainer video?

An explainer video is a short animated marketing video that explains your company’s product or service in a funny, catchy and interesting way.

Why do I need an explainer video?

Because it is the most attractive form of content for most people, according to many surveys. Explainers instantly grab your audience’s attention and make it watch the video to the end. In just a few seconds they explain your product/service in a simple and engaging way. Still, we all enjoy short, entertaining and informative videos.

Where do you find music for the videos?

Where do you find music for the videos? We buy music soundtracks for each video. Usually, we use these wonderful platforms with a large variety of music genres and styles: https://audiojungle.net/ https://www.premiumbeat.com/ We could create music just for your project, but it takes more time and costs correspondingly.

Should we sign an agreement before we start the project?

We usually work on small projects without contracts. Still, we do have one and could send you it for approval. But if you have your own contract ready we will be glad to sign it.

How to get started?

You could fill out the form on our website or shoot us an email animation@xplai.com and we’ll follow up. After initial recognition of what you are looking for our project manager will schedule a call with you and we will start discussing your project in detail.

Could you send some samples of your work?

Sure thing, we are present on different platforms. Our most recent works you could find here:​https://www.behance.net/xplai​https://dribbble.com/XPLAI

Pricing

How much does a video cost?

The price depends on the complexity of the graphics/animation and the duration of the video. We charge per second (the price includes a storyboard, illustrations, animation, voice-over, music, and sound fx). Once you reach us we will send you our offer with different styles of the videos and prices for them accordingly.

What would be your hourly charge?

Our hourly rate is $25/hour.

Timeline

How long does it take?

Turnaround time for a 60-sec explainer video is 4 weeks on average. The time required for the client’s feedback and revisions can add additional weeks (from 2 till 4 on average).

How long should the explainer video be?

Generally, it should be 30-120 seconds in length, but it varies and depends on the client’s wish. A typical explainer video is 60 sec long.

What about the copyrights for the video?

You are the owner of your video and could do with it whatever you want.